
SUSTAINABILITY
Sustainability is at the heart of Norm. But what does it mean exactly? According to the Brundtland Commission (United Nations, 1987) sustainability is meeting “the needs of the present without compromising the ability of future generations to meet their own needs”.
To be more sustainable, three interconnected core elements must be considered: environmental protection, social inclusion and economic prosperity. Norm is built around those 3 concepts and every single decision is taken based on the impact it has on the planet and on the people.
PLANET
Environment is our main stakeholder. If we want to preserve the economy and the humankind, we need to think about the planet where we live first. To reduce Norm’s impact on natural resources and on emissions, the focus is set on:
People
The Social impact is too often neglected in sustainability analysis, but it has a very important weight in the balance. The way companies treat their workers is essential for us and we want to work in environments where trust, integrity and honesty are guaranteed. To enhance happiness around us, we put our effort on:
PROFIT
Profit is an imperative aspect of sustainability. We need it to ensure the future of the company, create gratifying job and build a better fashion industry. But we do not create shoes in order to get the largest piece of the cake and take away as much as possible from our competitors.
NORM IS A MEMBER OF:
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As an official member of 1% for the Planet, we commit to give 1% of our sales revenues to environmental nonprofits to help protect our home planet.
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At Norm, we also believe in animal respect and welbeing. This is the reason why all our products are Vegan and Peta approved.
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Norm commits to plant two trees for each pair produced. We work with the Begian Nonprofit Graine de vie who manage reforestation in Madagascar.
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As a Textile Exchange member Norm collaborates with other brands and manufacturers to
NORM'S DEVELOPMENT IS MADE POSSIBLE WITH THE HELP OF:
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BeCircular: Lauréat 2020 & 2021
Acteur d'une économie de transition
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Fondation Roi Baudouin:
Fond ING pour une économie plus circulaire